About Us
The PURE-AC Story
In Moshav Netiv HaAsara, from a reality that changed after the events of October 7th, came the understanding that quality of life begins with the most basic things – and the first of these is the air we breathe.
PURE-AC was founded by childhood friends, with a friendship spanning over 30 years and shared experience in various business initiatives and projects. It was precisely during the complex period that Israel and the Gaza Envelope communities went through that we realized that we all invest in air conditioners, cleanliness, and comfort – but almost never address the quality of the air that comes out of the air conditioning systems around us, at home, in the office, and in the spaces where we spend many hours every day.
This is how our journey began: to find a real, high-quality, and proven solution for improving air quality in air conditioning systems.
After in-depth research and testing solutions from around the world, we chose to bring GELAIR products to Israel – a leading Australian brand specializing in developing premium solutions for disinfecting, purifying, and improving air quality in all types of air conditioning systems.
PURE-AC is the exclusive importer and distributor in Israel of original GELAIR products.
GELAIR products were developed in Australia with the aim of dealing with pollutants, odors, mold, bacteria, and humidity that accumulate in air conditioning systems. The company's unique technology helps maintain a cleaner air conditioning system, reduce unpleasant odors, and significantly improve air quality in the space – in a simple, safe, and effective way.
The choice of GELAIR was not accidental. Beyond the high quality and international standards, we connected with the values that guide the company:
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True innovation based on effective solutions, not marketing promises
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High-quality products manufactured to high standards
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Commitment to health, hygiene, and quality of life
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Environmentally friendly and user-friendly solutions
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Suitable for domestic, commercial, and industrial air conditioning systems
At PURE-AC, we believe that clean air is not a luxury – but an integral part of a better quality of life, health, and living and working environment.
Our mission is to raise awareness in Israel of the importance of maintenance and air quality in air conditioning systems, and to provide high-quality and advanced solutions that are already making a difference worldwide.
PURE-AC
Cleaner air. A better living environment.
Contact Us
Email info@pure-ac.co.il
Mobile: 052-6440777
